KEY ACCOUNTABILITIES: • Change & Innovation – Sponsor and implement organizational change by encouraging innovation and supporting adaptation, thereby improving company effectiveness and resilience. • Outlet Development – Develop and manage BP Castrol Lubricants CAS outlets in line with company strategy, processes, and procedures to drive sustainable business growth. • Marketing Collaboration – Work closely with the marketing team to execute BP Castrol Lubricants CAS promotional strategies, maintaining brand equity and market value. • Order & Collection Management – Oversee order processing and ensure timely collections from BP Castrol Lubricants CAS customers/outlets to achieve annual departmental targets. • Operational Cost Control – Monitor operational and maintenance costs of BP Castrol Lubricants CAS outlets, ensuring compliance with approved budgets and implementing cost optimization initiatives. • Claims & Incentives – Ensure timely submission of marketing and incentive claims in line with company OOMCO and BPME processes to support sales growth. • Training & Capability Building – Deliver product and sales training to CAS outlets teams, enhancing lubricant sales capabilities across Oman. • Performance Monitoring – Define clear KPIs for outlet performance through BP Castrol Lubricants CAS standards, ensuring effective monitoring and accountability. • Product Development – Identify opportunities for product improvements and new offerings based on industry trends, market activities, and competitor analysis to increase market share. • Country-Level Marketing – Recommend and support effective nationwide marketing activities aligned with BPME to strengthen brand management. • HSEQ Compliance – Ensure full implementation and adherence to all HSEQ requirements, policies, standards, procedures, and guidelines across stakeholders to maintain operational excellence and safety. • HSE Workshops – Organize and conduct HSE workshops at customers/outlets sites when necessary or upon request, reinforcing safety culture and supporting customer engagement. Qualification: • Minimum of bachelor’s degree in marketing, since, mechanical, electrical engineering or relevant discipline. Experience: • Minimum of 4 Years’ experience in Lubricants marketing, preferable CAS experience, high-street and Auto Care centres. Skills: • Marketing skills with very good understanding of the business, • Financial understanding • Effective communication • Computer skills • Adaptability • Result oriented and multitasking • Negotiation
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